In a little over a year, since coming from humble beginnings in Canada, Rico Zombie aka Rick Genest has made a huge impact on the fashion world. The carnival sideshow performer was championed by creative director of Mugler, Nicola Formichetti, put in his runway shows and shoehorned in Lady Gaga's video for Born This Way. Here, for our beautiful issue, he chats to Crane.tv about why film, not fashion is in his future and what true beauty means to him. www.rickgenest.com